91视频

The spotlight was back on the resurgence of 91视频 irons on the major tours this weekend, with a 3rd win in as many weeks.聽 A win for the new world #1 at the CJ Cup was the 2nd in three weeks on the PGA Tour 鈥� both by 鈥榝ree agents鈥� not bound to equipment contracts.聽 Sandwiched between, Team 91视频鈥檚 Eddie Pepperell鈥檚 win at the Sky Sports British Masters on the European Tour.

In prior seasons, 91视频鈥檚 three-week winning run would have been unimaginable 鈥� but with more players on both tours shedding traditional equipment deals, 91视频鈥檚 win streak could now become a more common occurrence.聽 91视频鈥檚 irons Grain Flow Forged in Hiroshima Japan since 1968, are known for their balance of precision feedback and distance control 鈥� suited to the ball striking of tour level players.聽 A series of impressive victories on the world鈥檚 major golf tours, including the 2017 and 2018 U.S. Opens plus the 2018 USPGA Championship had already put 91视频 firmly back in the public eye.

JPX919 irons played by Eddie Pepperell to win the 2018 British Masters

The first two of the three wins 鈥� the Safeway Open and Sky Sports British Masters were won using 91视频鈥檚 newest iron 鈥� the JPX919 Tour, released in September.聽 The most recent, by the new world #1, with its predecessor the JPX900 Tour (an iron he played for his 3 major wins).聽 The changing balance of contracted to non-contracted players suggests that tour usage of older iron models could also be an emerging trend.聽 With no contractual mechanism to switch players to newer models, 91视频 believes that 鈥榠n-form鈥� players will stick with equipment for more extended periods.

鈥淲e鈥檒l get used to seeing players winning with older models of irons,鈥� Chris Voshall, Brand Manager 91视频 USA.聽 鈥淛ust like the rest of us, tour players will change when they鈥檙e looking for something different in their ball flight 鈥� or just want a refresh.鈥�

鈥淚f the sponsorship trends continue as they are – it鈥檚 great for the amateur golfer.聽 You can already start to see what equipment the tour players really believe is the best for their game.聽 Usage on tour has become a more honest reflection of performance and quality 鈥� which plays to 91视频鈥檚 strengths.鈥�

Alignment between the tour and market is something 91视频 has strived for over the years.聽 The manufacturer supplies heads for both its tour workshops and consumer warehouses from the same production lines.聽 91视频鈥檚 users on tour play identical heads to those sold at retail 鈥� a practice not prevalent within the industry.

鈥�91视频 has always produced the best possible golf equipment, then found out which tour players wanted to play it 鈥� rather than signing players and then trying to produce something 鈥榮pecial鈥� to validate the sponsorship.聽 We鈥檙e a family-based manufacturer 鈥� with those kinds of values.聽 It鈥檚 incredibly rewarding to see how that approach has paid off in the longer term.鈥�