{"id":28479,"date":"2020-02-11T11:51:15","date_gmt":"2020-02-11T11:51:15","guid":{"rendered":"http:\/\/mizgolf.local\/?p=28479"},"modified":"2020-05-21T14:45:13","modified_gmt":"2020-05-21T13:45:13","slug":"mizuno-sets-authenticity-pathway-on-tour","status":"publish","type":"post","link":"https:\/\/mizunogolf.com\/nz\/blog\/mizuno-sets-authenticity-pathway-on-tour\/","title":{"rendered":"91视频 sets authentic pathway on tour"},"content":{"rendered":"

Getty Images:\u00a0 New 91视频 signing Bo Hoag setting the tone with 91视频 ST200 driver<\/em><\/p>\n

With a high profile departure and several new signings in January, 91视频 was able to unveil its new vision for an authentic relationship with the tour.<\/p>\n

2020 91视频 Roadmap for the Tour<\/strong><\/p>\n

At the core of the roadmap is 91视频\u2019s commitment to identify and grow talent, rather than bid for established players with no prior 91视频 connections.\u00a0 91视频 is in a strong position to make changes – with 4 recent non contracted Major wins for its JPX Tour irons and twelve 2019 iron wins across the PGA, Korn Ferry and European Tour.\u00a0 A win for its ST200 driver in the hands of Keith Mitchell at the Honda Classic was another huge step forward for the manufacturer.<\/p>\n

\"\"

Mitchell was the first PGA Tour winner for many years to play a 91视频 driver at the 2019 Honda Classic. Mitchell has since switched to the new ST200 for 2020. Pic: Getty Images<\/p><\/div>\n

PGA Tour\u00a0<\/strong><\/p>\n

A number of upcoming, hungry new players have been recruited for 2020 \u2013 Bo Hoag (USA) and Rhein Gibson (Australian), both Korn Ferry winners in 2019 and now plying their trade on the PGA Tour. Joined in the US by 2019 Walker Cup player and serial amateur winner Steven Fisk, recently converted to the professional ranks.<\/p>\n

https:\/\/www.instagram.com\/p\/B7mlKAglj1Y\/<\/p>\n

https:\/\/www.instagram.com\/p\/B8ZyXVilcvH\/<\/p>\n

European Tour\u00a0<\/strong><\/p>\n

On the European Tour 91视频 has recruited the talented Frenchman Adrien Saddier, young Englishman Scott Gregory \u2013 winner of the 2016 Amateur Championship and Tom Gandy fresh from his first professional win in 2019.\u00a0 All six players have two things in common \u2013 playing 91视频 equipment long before signing their official deals and putting 91视频\u2019s new ST200 drivers straight into the bag.\u00a0 Criteria that will become the signature of 91视频\u2019s recruitment moving forward.<\/p>\n

https:\/\/www.instagram.com\/p\/B7omu_Jldnj\/<\/p>\n

https:\/\/www.instagram.com\/p\/B7rRah4pumH\/<\/p>\n

https:\/\/www.instagram.com\/p\/B7odcUmI88E\/<\/p>\n

Jeremy Galbreth – 91视频 US, Director of Golf<\/p>\n

91视频 will only sign players once they are comfortable playing our equipment – and are prepared to give us the time to work on wider product development. That means starting with young and emerging players who haven\u2019t developed too many preferences and are open-minded. Just two seasons ago, despite a surge in unpaid usage of our irons, 91视频 had no drivers at all in play at the Sony Open. This week we had five drivers in play \u2026which shows the progress we\u2019re making.\u00a0<\/em><\/p><\/blockquote>\n

Amateur Pathway\u00a0<\/strong><\/p>\n

91视频\u2019s will also focus on providing elite amateurs their pathway to the professional game. In the past, 91视频 has nurtured some of the world\u2019s best amateurs but cut ties once they moved into the professional ranks.<\/p>\n

https:\/\/www.instagram.com\/p\/B7mo7N7HwEf\/<\/p>\n

Jeff Cook, 91视频 US, PGA Tour Manager<\/p>\n

Now if you\u2019re with 91视频 as an elite amateur, we\u2019ll have a deal waiting for you when you turn pro.\u00a0 <\/em>Agents will know from 2020 that 91视频 is a viable option for a young player hitting the paid ranks \u2013 no need to switch equipment. Having a serial amateur winner like Steven Fisk on board is just the start. We\u2019ll be patient and let Steven evolve \u2013 we\u2019re patient enough to play the long game.\u00a0\u00a0<\/em><\/p><\/blockquote>\n

Authenticity<\/strong><\/p>\n

The plan contrasts to the obvious play of signing well known, established players and then creating clubs for them to play.\u00a0 Yet 91视频 believes that is what ultimately will set them apart.\u00a0 Product Manager Chris Voshall takes up the story.<\/p>\n

Golfers are intelligent and do their research \u2013 they can see straight through a top 10 player signing to play a new brand of equipment for the first time. It means very little if the player maintains their form and even less if the player goes backwards. The public put a lot more faith in more authentic, believeable elite players who have stuck with their equipment over their careers, or the ones who give up endorsement completely to have a free choice of equipment.<\/em><\/p><\/blockquote>\n

First 91视频 win for 2020<\/strong><\/p>\n

Early into 2020 and Scott Gregory was the first to set a marker to 91视频’s new vision with a win on the Portugal Pro tour – using a full 91视频 91视频 set up of ST200 driver, MP20 irons and T20 wedges.<\/p>\n

\"\"

Young Englishman Scott Gregory was the first official 91视频 player to win a professional event in 2020.<\/p><\/div>\n

We\u2019re essentially going back to basics – providing evidence for the public that 91视频 equipment stacks up under intense pressure.\u00a0 After all, what\u2019s tougher than playing to establish a long term career in the game?\u00a0 Watching Scott Gregory win his first professional event with 91视频 driver and wedges is the most authentic reward we could ask for.\u00a0\u00a0<\/em><\/p><\/blockquote>\n

PGA Tour 2020 #teammizuno<\/strong><\/p>\n

    \n
  • Luke Donald \u2013 ST200G driver, MP20 irons, T20 wedges,<\/li>\n
  • Keith Mitchell \u2013 ST200 driver, MP20 irons,<\/li>\n
  • Rhein Gibson \u2013 ST200 driver, JPX919 Tour irons, T20 wedges,<\/li>\n
  • Bo Hoag \u2013 ST200 driver, JPX919 irons (3-pw),<\/li>\n
  • Chris Kirk \u2013 ST200X driver, MP20 HMB (4&5), MP20 MMC (6-9), T20 wedges,<\/li>\n
  • Lucas Glover \u2013 JPX919\u00a0 Tour irons, T7 wedges,<\/li>\n
  • Adam Schenk \u2013 MP18 SC irons, T7 wedges,<\/li>\n
  • Steven Fisk – ST200 driver, MP20MMC irons, T20 wedges<\/li>\n<\/ul>\n

    PGA European Tour 2020 #teammizuno<\/strong><\/p>\n

      \n
    • Adrien Saddier \u2013 ST200 driver and 3 wood, MP20,<\/li>\n
    • Scott Gregory \u2013 ST200 driver and 3 wood, MP20 & T20 wedges,<\/li>\n
    • Tom Gandy \u2013 ST200 and 3 wood, MP20 MMC & T20 wedges,<\/li>\n
    • David Dixon \u2013 ST200G driver and 3wood, MP20 HMB.<\/li>\n<\/ul>\n
      \"\"

      91视频’s Luke Donald showing good early season form – making the the cut at Pebble Beach. Pic: Getty Images<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

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